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Tag: Advertising [ All ]

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  Title Copies
Ads, Fads, and Consumer Culture: Advertising's Impact on American Character and Society, Fifth Edition 
Edition: Fifth 
Year: 2015 
ISBN: 144224125X 
ISBN 13: 9781442241251 
Call No: Reference Area 
 1 
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant 
Edition: 1 
Year: 2005 
ISBN: 1591396190 
ISBN 13: 9781591396192 
 1 
Brand Management Strategies: Luxury and Mass Markets 
Year: 2016 
ISBN: 1501306677 
ISBN 13: 9781501306679 
 1 
Buyology: Truth and Lies About Why We Buy 
Edition: Unabridged 
Year: 2008 
ISBN: 0739376012 
ISBN 13: 9780739376010 
 1 
Consumer Behavior and Culture: Consequences for Global Marketing and Advertising 
Edition: 1 
Year: 2003 
ISBN: 0761926682 
ISBN 13: 9780761926689 
 1 
Cracking the Code: Leveraging Consumer Psychology to Drive Profitability 
Edition: 1 
Year: 2011 
ISBN: 076562964X 
ISBN 13: 9780765629647 
 1 
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers 
Edition: First Edition 
Year: 1995 
ISBN: 0887307175 
ISBN 13: 9780887307171 
 1 
Harvard Business Review on Marketing 
Edition: 1 
Year: 2002 
ISBN: 1578518040 
ISBN 13: 9781578518043 
 1 
How Customers Think: Essential Insights into the Mind of the Market 
Edition: 1 
Year: 2003 
ISBN: 1578518261 
ISBN 13: 9781578518265 
 1 
kidfluence : The Marketer's Guide to Understanding and Reaching Generation Y -- Kids, Tweens and Teens 
Edition: 1 
Year: 2003 
ISBN: 0071416226 
ISBN 13: 9780071416221 
 1 
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