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Publisher: Harvard Business School Press [ All ]

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  Title Copies
Authenticity : what consumers really want 
Year: 2007 
ISBN: 1591391458 
ISBN 13: 9781591391456 
How Customers Think: Essential Insights into the Mind of the Market 
Edition: 1 
Year: 2003 
ISBN: 1578518261 
ISBN 13: 9781578518265