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  Title Copies
Latinos, Inc.: The Marketing and Making of a People 
Edition: First Edition, Updated Edition, with a New Preface 
Year: 2012 
ISBN: 0520274695 
ISBN 13: 9780520274693 
Lifestyle Marketing: Reaching the New American Consumer 
Year: 2003 
ISBN: 1567206409 
ISBN 13: 9781567206401 
Marketing and Consumer Identity in Multicultural America 
Edition: 1 
Year: 2001 
ISBN: 0761911022 
ISBN 13: 9780761911029 
Marketing by the Numbers: How to Measure and Improve the ROI of Any Campaign 
Year: 2010 
ISBN: 0814416209 
ISBN 13: 9780814416204 
Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers 
Edition: 50981st 
Year: 2008 
ISBN: 1422121151 
ISBN 13: 9781422121153 
Neuromarketing: Exploring the Brain of the Consumer 
Edition: 2010 
Year: 2010 
ISBN: 3540778284 
ISBN 13: 9783540778288 
Observational Research Handbook: Understanding How Consumers Live with Your Product 
Edition: 1 
Year: 2000 
ISBN: 065800073X 
ISBN 13: 9780658000737 
Profiling Machines: Mapping the Personal Information Economy (The MIT Press) 
Year: 2003 
ISBN: 0262050730 
ISBN 13: 9780262050739 
Psychology of the Consumer and Its Development: An Introduction (The Springer Series in Adult Development and Aging) 
Edition: 1999 
Year: 1999 
ISBN: 0306460734 
ISBN 13: 9780306460739 
Qualitative Methods for Marketplace Research 
Edition: 1 
Year: 2001 
ISBN: 0761922695 
ISBN 13: 9780761922698