Advanced Methods for Modeling Markets (International Series in Quantitative Marketing)

Type
Book
Authors
Leeflang, Peter S. H.
Wieringa, Jaap E.
Bijmolt, Tammo H.A
Pauwels, Koen H.
 
ISBN 10
331953467X 
ISBN 13
9783319534671 
Category
 
Publication Year
2017 
Publisher
Springer 
Pages
743 
Tags
Decision-Making & Problem Solving, Research, Operations Research, Decision Making, Marketing 
Number of Copies
1 
Accession‎ No Call No Availability
1422 QA36.5 .S6 1965   Yes

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